http://search-engine-reputation-management.com Protecting your Reputation in Search Engines Thu, 11 Mar 2010 01:19:56 +0000 http://backend.userland.com/rss092 en Lindsay Lohan is pretty much constantly giving reputation management firms an example to point to and say "Don't do this!" Her latest example is at least funny. She is attempting to sue E-trade because she claims one of their hilarious commercials featuring babies uses her name, and mocks her, without ... http://search-engine-reputation-management.com/lindsay-sued-etrade-you-know-which-lindsay/ Italian prosecuters have pointed to Silvio Scaglia, the billionaire founder of FastWeb SpA, as part of the ring of a tax-evaders and money launderers. Scaglia, being held in Rome’s Rebibbia jail, said today during his questioning that FastWeb was the “victim” of a scam, his lawyer Pier Maria Corso told reporters ... http://search-engine-reputation-management.com/assuming-guilt/ Yelp! is a company that compiles reviews from customers about particular businesses. It has been so successful because people can literally log onto their iPhone at the restaurant and let off some steam about how their steak was medium, not medium rare. This sort of feedback from customers has created ... http://search-engine-reputation-management.com/unclassy-action/ The obvious is confirmed: employers look at your social networking pages. When an employer interviews you these days, you should assume that they either already have, or are going to, plug your name into a search engine and sift through the results. The survey done by Microsoft found that 70 percent ... http://search-engine-reputation-management.com/news-flash-other-people-see-your-facebook-too/ Was the Toyota recall an engineering problem? Definitely. But the reason it has become such a media feeding-frenzy is because of failures by the management and public relations people at Toyota. Professor Daniel Diermeier penned an excellent explanation of these failures for BusinessWeek last week. This situation escalated because of what ... http://search-engine-reputation-management.com/the-professor-teaches-toyota/ Social networking sites have recently become a focal point for individuals in the international reputation management industry. There has been a lot of excitement because social networking sites attract so much traffic, and therefore there exists a great opportunity for using social networking sites and profiles as tools in the ... http://search-engine-reputation-management.com/social-media-and-the-reputation/ There are a host of reasons why every company or individual should engage in online reputation strategies. The ability to control your brand, or reputation, is of incalculable importance. Angry customers, disgruntled employees, and competitors will often go online to disparage companies and individuals, but the damage can be contained--or ... http://search-engine-reputation-management.com/four-of-many/ Reputations are important, especially to commercial enterprises. Even small businesses will often have several thousand dollars a year in order to earn a decent reputation in their community. Large companies, like Walmart, McDonalds, and Shell, spend millions of dollars per year proving that they are reputable companies who do good ... http://search-engine-reputation-management.com/the-key-to-reputationhawks-success/ Companies spend months, sometimes years, building up decent reputations. However, all of that hard work and dedication can be virtually destroyed in a matter of hours by some blogger with an axe to grind. All he needs to do is put out some material on complaint boards and such and ... http://search-engine-reputation-management.com/in-a-matter-of-hours/ This article on Yahoo Finance is absolutely correct about many aspects of the business reputation management industry. However, it is incorrect to state that the reputation management industry is not effective--some businesses certainly are. Like all industries, though, some of the firms are more effective than others in actually doing ... http://search-engine-reputation-management.com/a-difference-of-effectiveness/